LOS ANGELES, CA – May 3, 2011 – (RealEstateRama) — The CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) today launched a brand-new consumer advertising campaign highlighting the value REALTORS® bring to the real estate transaction. Through a bold, new approach and theme — “California REALTORS®. Champions of Home.” — the campaign also will raise awareness of the REALTOR® brand and reinforce the professionalism of REALTORS® who belong to C.A.R.
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